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WE FIND THE HOUSE OF YOUR DREAMS
News
What are 360º visits?
“
17
FEB
What are 360º visits?
What are 360° virtual tours?
360-degree virtual tours allow you to show a property from different angles and perspectives in a totally real way. In this way, youcan save part of the time you spend showing real estate to people who are not really interested and achieve more sales with those who are.
The tour can be done through a web browser or app on a mobile device, or desktop. They are often used to display tourist attractions, events, exhibitions or, as we are interested in in this case, real estate.
If you are also wondering what a 360 tour is and why it is so important to incorporate it into your services, you need to know that the main objectives of 3D tours are:
Therefore, although there are professionals who are dedicated to the realization of 360 virtual tours, many times we do not have enough money to hire a professional of this service. That's why we are going to tell you what tools you need to generate your own free 360 virtual tour.
Many times we wonder what a virtual tour is and how it can positively influence the real estate world. The 360-degree virtual tour uses high-resolution images and technologies, such as virtual reality or augmented reality, to create an inversive, high-quality experience.
The possibility of moving around the place freely, seeing panoramic images and interacting with elements of the environment, make this option a very useful tool since it allows you to see the properties in a more detailed way, from different perspectivesand people can imagine what it would be like to live there.
Facilitating a tour in a totally realistic way, as if you were inside the property, means that you can see from the exact view that a property has at all angles, to the details of openings, baseboards, moldings, etc.
In this way, greater value is added, since whoever requests a face-to-face tour will be because they have already filtered certain issues before and are really interested in seeing it. Thus, the possibility of closing the sale will be higher.
In addition, the 360-degree virtual tour is very convenient since those interested can do the tour anywhere and anytime, without having to rely on opening hours or previous appointments, even if they live far away. It can also be a valuable tool to attract more potential customers to the property and increase the visibility of it.
The tools you need to create free virtual tours of the properties you have in your portfolio are:
These platforms create tours through different photos of the environments of the property linked to HotsPot, that is, those access points on which your audience can click and perform a certain action. Once done, it will only be enough to share the finished material on social networks or advertising real estate site .
Now, write down these tips and start your own experience:
1. Prepare the property. We recommend you leave the camera preferably on a tripod and connect it to a software to take pictures remotely, in this way you will avoid appearing on it. It is essential to leave all spaces clean and tidy as that can be seen in the final result.
2. Register the property. The time has come to take the photographs, it is very important that all corners of the property are seen, that there are no blind spots and thatthe images are taken with the best possible light. In principle you can take a 360 photo with any type of camera, even with that of a mobile phone. However, the more quality the camera has, the better the photo will come out.
3. Edit. With some design program you can retouch the images to make them look perfect. If you don'thave the money to invest in a professional (which would be ideal), youcan look for tutorials on youtube that help you do it faster and with better results.
4. Create the tour. There are currently several options on the market that allow you to upload all your images and automatically generate the virtual tour. As we mentioned before, there is not only Matterport, but other sites that, even with the basic plan, will allow you to create your own virtual tour experience.
If you were interested in the article, we invite you to ask us any questions through the form on the www.housedeluxe.es website or our whatsapp +34616228134
360-degree virtual tours allow you to show a property from different angles and perspectives in a totally real way. In this way, youcan save part of the time you spend showing real estate to people who are not really interested and achieve more sales with those who are.
The tour can be done through a web browser or app on a mobile device, or desktop. They are often used to display tourist attractions, events, exhibitions or, as we are interested in in this case, real estate.
If you are also wondering what a 360 tour is and why it is so important to incorporate it into your services, you need to know that the main objectives of 3D tours are:
- Facilitate the process of searching and selecting properties.
- Better manage time with more qualified prospects.
- Take advantage of technological innovation in the real estate market.
Therefore, although there are professionals who are dedicated to the realization of 360 virtual tours, many times we do not have enough money to hire a professional of this service. That's why we are going to tell you what tools you need to generate your own free 360 virtual tour.
Why is the 360 virtual tour important in real estate?
Many times we wonder what a virtual tour is and how it can positively influence the real estate world. The 360-degree virtual tour uses high-resolution images and technologies, such as virtual reality or augmented reality, to create an inversive, high-quality experience.
The possibility of moving around the place freely, seeing panoramic images and interacting with elements of the environment, make this option a very useful tool since it allows you to see the properties in a more detailed way, from different perspectivesand people can imagine what it would be like to live there.
Facilitating a tour in a totally realistic way, as if you were inside the property, means that you can see from the exact view that a property has at all angles, to the details of openings, baseboards, moldings, etc.
In this way, greater value is added, since whoever requests a face-to-face tour will be because they have already filtered certain issues before and are really interested in seeing it. Thus, the possibility of closing the sale will be higher.
In addition, the 360-degree virtual tour is very convenient since those interested can do the tour anywhere and anytime, without having to rely on opening hours or previous appointments, even if they live far away. It can also be a valuable tool to attract more potential customers to the property and increase the visibility of it.
Benefits of the 360-degree virtual tour
We already told you what a virtual tour is, now we will see the benefits it offers and why it is a valuable investment for the real estate business.- Save time and money: 360-degree virtual tours are faster and less expensive than physical visits, especially if the building is located in another city or country.
- Greater flexibility: They allow clients to explore the property at their own pace and from different angles, offering greater flexibility.
- Greater inclusivity: 360-degree virtual tours are accessible to people with physical disabilities or who live far away.
What tools are needed to make a 360 view of a property?
Virtual tours can be done using different technologies, such as virtual reality, augmented reality and 360-degree photography, as we will see in this case.The tools you need to create free virtual tours of the properties you have in your portfolio are:
- 360-degree cameras: they are used to take specific photographs or videos to make this type of shots of a place or building. These devices have wide-angle lenses with the ability to capture a 360° field of view.
- Virtual tour platforms: These are online services that allow users to create and publish them. These platforms typically include tools to add text, images, videos, and other elements to the virtual tour and intuitive navigation options.
These platforms create tours through different photos of the environments of the property linked to HotsPot, that is, those access points on which your audience can click and perform a certain action. Once done, it will only be enough to share the finished material on social networks or advertising real estate site .
How to do a free 360 virtual tour?
Now that you know what tools you're going to need and which websites provide them for free, it's time to get down to business. First of all, it is essential to plan the session well to build the route much faster and also avoid that users get disoriented when navigating the property.Now, write down these tips and start your own experience:
1. Prepare the property. We recommend you leave the camera preferably on a tripod and connect it to a software to take pictures remotely, in this way you will avoid appearing on it. It is essential to leave all spaces clean and tidy as that can be seen in the final result.
2. Register the property. The time has come to take the photographs, it is very important that all corners of the property are seen, that there are no blind spots and thatthe images are taken with the best possible light. In principle you can take a 360 photo with any type of camera, even with that of a mobile phone. However, the more quality the camera has, the better the photo will come out.
3. Edit. With some design program you can retouch the images to make them look perfect. If you don'thave the money to invest in a professional (which would be ideal), youcan look for tutorials on youtube that help you do it faster and with better results.
4. Create the tour. There are currently several options on the market that allow you to upload all your images and automatically generate the virtual tour. As we mentioned before, there is not only Matterport, but other sites that, even with the basic plan, will allow you to create your own virtual tour experience.
Why are virtual tours useful in the real estate world ?
The 360 tours have become an important ally and an excellent tool of real estate marketing. The interactivity they offer increases the positive vision of the client , reaching a noticeable impact on the conversion of our visit into a purchase. By offering virtual tours on your website, you will achieve:- Increase the time of the visit on your website: the permanence will be greater just looking at a photo since the client has the possibility of touring all the spaces of the property. That people stay longer on your site and do not return to the search engine, makes Google assume that they found what they were looking for.
- It involves and is linked to innovation and trust: by including new technologies in our services, we manage to project a modern image to the client. It achieves a status and an image in the company that invests not only in its own growth and generates trust, but also gives a better user experience.
- Increases the odds of purchase: Customers are much more likely to accelerate the decision in the real estate transaction and filter those properties that are really more attractive to them when they can enjoy virtual tours with all the necessary information.
- It is a strategic communication tool: having a 360 tour better positions real estate companies above the competition. Not only with respect to the final customer, but also when it comes to capturing other properties. The same happens with respect to web positioning, since it improves the reach and positioning in the market.
If you were interested in the article, we invite you to ask us any questions through the form on the www.housedeluxe.es website or our whatsapp +34616228134
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